Bose Kit Encourages DIY Spirit

Bose sets its sights on kids eight years and older with the BOSEbuild Speaker Cube. The 4.75-inch cube comes as a kit with eight silhouette covers, side panels, speaker panel, control panel, power supply, speaker magnet, voice coil, and 40 clips.

An iOS app walks kids through the assembly process, which takes about an hour, plus other interactive activities. Music enters via Bluetooth or auxiliary input. Power is AC only—the unit is not battery powered.

Bose CEO Bob Maresca says the inspiration came from the late Dr. Amar Bose’s childhood fascination with electric trains: “He learned how they worked by taking them apart and putting them back together, and he had that same insatiable curiosity throughout his entire life.”

The kit sells for $149 on bosebuild.com.

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