Oppo Shocks AV World With Plans to Exit CE Business
In a farewell message posted on oppodigital.com, the company said it will gradually stop manufacturing new products but continue to support existing products for an unspecified period of time with in- and out-of-warranty repair services, occasional firmware updates, and the “high quality service and support [customers] have come to expect from Oppo Digital.”
Here’s the official statement in its entirety:
It has been 14 years since we established Oppo Digital in the United States, and with the support of our customers, technical partners, and movie/music studios, we produced many award-winning Hi-Fi audio products and universal disc players, spanning three generations from DVD, Blu-ray, to 4K UHD.The company also posted a FAQ to answer common questions it expects from its customers/fan base.As our latest 4K UHD players reach the pinnacle of their performance, it is time to say goodbye. We are proud to have made such well-regarded products and to have served the enthusiast community. Without our customers' suggestions, encouragement, and support, we could not have accomplished these achievements.
Though Oppo Digital will gradually stop manufacturing new products, existing products will continue to be supported, warranties will still be valid, and both in-warranty and out-of-warranty repair services will continue to be available. Firmware will continue to be maintained and updates released from time to time. Customers can rest assured that they will continue to receive the high quality service and support that they have come to expect from Oppo Digital.
We greatly appreciate the opportunity to have developed such exciting products for our customers. It has been an honor.
Best regards,
All of us at OPPO Digital
In the FAQ, Oppo says “self-guided” technical support will continue to be available through the Product Support page on the company website and points customers to a service request form.
On the question of future firmware upgrades, Oppo said “products will continue to receive firmware upgrades from time to time when new features or bug fixes warrant such an upgrade. Newer products such as the UDP-203 and UDP-205 will likely receive more frequent upgrades while mature products such as the BDP-103 and earlier models will only get firmware upgrades if there are critical fixes.
“If your player is connected to the Internet, you can check for firmware upgrades by going to the Setup Menu / Device Setup / Firmware Upgrade / Via Network. New firmware will also be posted on the support pages of the corresponding products (oppodigital.com/Support.aspx)
Oppo said it will honor its 30-day money back guarantee for products purchased directly from Oppo Digital within the last 30 days and noted that Oppo products are still available through the company’s website, authorized resellers, and overseas distributors. “As we gradually stop manufacturing new products, certain models may go out of stock and no longer be available sooner than other models,” the company said.
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