At the Planar press conference, we learned that its Runco brand will now command most of the company's home-theater focus, and Vidikron products will no longer be developed. One of several new Runco products is the DLP-based VW-100HD in-wall rear-pro, which is said to be installable in under an hour once the hole in the wall is complete, requiring only 33" of clearance. The 100" screen displays 1080p images enhanced with an internal ViViX II processor, all for $40,000.