Really, Sony?
I'm sitting here, looking at my Sansa Clip-Zip that I've owned for two years. It's one quarter the size of the new Sony player, plays MP3, WAV, WMA, secure WMA, FLAC, Ogg Vorbis, AAC and also contains a radio and voice recorder. It only comes in 4GB and 8GB versions, and can only take 32GB microSDHC cards, but it's one quarter the price of the Sony and sounds great if you trash the crappy earbuds that come with it and get a pair of Koss PortaPro headphones to use with it.
And then there's Astell & Kern, Fiio and the upcoming Pono to consider--all small, HiRez players, at price points both higher and lower than the Sony.
It's no wonder Sony has been sinking in the marketplace; you're a day late and a dollar short AGAIN. Who does your market research?
Gary