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Floyd's Buzzes Customers with HDTV
Your hair doesn't grow faster when you watch HDTV, but it might make it seem like your follicles get clipped quicker when you're at Floyd's 99 Barbershop.
Floyd's is one of the more prominent national chains in the throwback trend toward ole' fashioned barber shops - including the spinning red, white, and blue poll, hot towel facials, straight-razor shaves, etc.
But, to hedge its bet between 19th century grooming and 21st century pop culture, Floyd's pumps in loud rock music and hangs ESPN-dominated 720p HD flat screens from every corner. The chain's stylists claim the new sets increase their business over the rivals."
If a guy has a choice between a Supercuts or watching a ball game here at Floyd's on a high-def TV, they come here," stylist Rochelle Andrews said. "The high-def makes a difference because (the customers) aren't in as big a hurry to get out of here. They might stick around for an extra service while checking out whatever sports are on the HDs." -John Scott Lewinski
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