Fox Enters International DVD Market

Last week, Twentieth Century Fox Home Entertainment International announced that it will enter the DVD market beginning in September with the release of Titanic, followed by a slate of Fox's top film titles. Fox's DVD products will be distributed directly in the international marketplace by the company's subsidiary offices in Australia, Benelux, France, Germany, Italy, Japan, Korea, Mexico, Spain, and the UK.

"We have been closely watching the development of DVD internationally," says Stephen Moore, president of Twentieth Century Fox Home Entertainment International. "Its initial success and continued growth are evidence of the strategic importance of digital video in the marketplace. I am confident the time is right to establish our DVD presence, and I believe in the proven success and strength of our own Fox distribution channels to lead us in achieving this objective."

TCFHE International's September launch will be led by James Cameron's Titanic. "We expect the release of Titanic will pave the way for DVD internationally in the same way it broke new ground for the sell-through video business, where it established itself as the No.1 video of all time," says Moore.

The Titanic release will be followed with a November slate of selected titles including The Siege, Die Hard and Die Hard 2, and both Speed films. Also scheduled for later release are X-Files: The Movie, Romeo and Juliet, Ever After: A Cinderella Story, Independence Day, Braveheart, and the Alien series.

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