Power to the People

Last week, Audio Line Source announced a new product it calls Richard Gray's Power Company. ALS claims the Power Company reinvents power by delivering high current on demand via a "reactive electronic interface device," that it is the only product of its kind on the market, and that an entire system can be plugged into it.

ALS also claims that, "unlike traditional power-line conditioners, isolation transformers, and sinewave regenerators, this device is wired in parallel to the source of power. It does not limit current necessary to satisfy power transients required of the AC line, even by amplifiers of all power cravings and design." Further, the company claims that the technology "provides high-definition television and home theater with more vibrant colors, better black line-level detail in letterbox format for increased front-to-back dimensionality, and reduces video noise generated by line multipliers and related digital and analog components."

ALS states that, to optimize components' power performance, they have "reinvented power by electronically placing components closer to the utility company transformer." According to ALS, the device serves as an "electronic flywheel" to deliver "instantaneous high current on demand to increase [the] dynamics and performance of analog and digital equipment." The new product is priced at $700 and is planned to be used for live demonstrations at several booths at the upcoming Consumer Electronics Show in Las Vegas.

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