Audio Video News

Canadian-based Mass Fidelity today announced that Best Buy has selected its products for inclusion in a new retail program focusing on innovative start-up companies.

Best Buy’s Ignite platform showcases a wide variety of crowd-funded products from start-ups around the country—everything from drones to wearable fitness electronics to smart-home and AV products.

Mass Fidelity products available through the program include the Top Pick-winning Core speaker ($500—$100 less than its original price), the Core Sub wireless subwoofer ($300), and the Relay Bluetooth adapter ($250).

“We are thrilled to have been selected by Best Buy to participate in the Ignite program,” said Bob Perry, chief revenue officer at Mass Fidelity. “Our Indiegogo campaign for the Core Wireless Music System and Core Wireless Sub raised over $1.5 million and helped to gain exposure for the brand. The Ignite platform through Best Buy, however, allows us to expand our reach to potential customers looking for the latest technology and in our case, audio products.”

For more information, visit bestbuy.com.