Audio Video News

Second-screen use is “creating a generation of kids for whom TV is punishment,” says Miner & Co. Studio.

The marketing firm surveyed 800 parents of children ages 2 to 12. Fifty-seven percent of parents said their kids like watching video on “a device other than the TV.” Kids prefer tablets because they are portable, have touchscreens, are easier to use, allow more independence, and allow re-watching of content.

So when a kid acts up, the parent yanks the tablet and makes the kid watch the family TV. Another 41 percent of parents said their kids prefer using tablets to having desserts.