Audio Video News

Sony has unveiled a 32-inch LCD TV that the company says has the world's lowest power consumption at that size.

The Bravia KDL-32JE1 was shown at a Tokyo press conference on Tuesday. It will sell in Japan for the U.S. equivalent of $1400, and will later reach world markets, though when was not disclosed.

The set consumes 89 watts, or 86kWh per year, earning it a five-star Energy Saving Label, the highest rating in Japan. Sony did it by "enhancing the efficiency of the backlight tube light emission and the light transmission of optical film." Backlighting is the standard fluorescent type, not the newer and trendier LED type. Native resolution is 768p. The set also uses recycled materials.

See news brief in USA Today and more extensive coverage (including pictures and press literature) in Akihabara News.